Susan Jones

Retail and luxury goods specialist

Susan brings over 25 years of luxury retail to the group. Her retail experience includes executive positions with Chanel, Calvin Klein, Ferragamo and Bally. She graduated from Liverpool university with a teaching degree in biology and physical education. Her favorite accomplishment is completing the New York Marathon in 3:44.

What got you interested in brand extension?

Having worked for big luxury retail brands: Charles Jourdan, Chanel, Calvin Klein, Ferragamo, Bally. The amazing power a name can have — silly really, but it’s fascinating to see just how far a brand can go and still be successful but also how easy it is to make a misstep that can almost bring down a brand.

What do you do in your spare time?

Hiking, biking, tennis, running — anything active that allows me to be outside and enjoying this great planet of ours. Getting close to wild animals whenever possible — feeding the javalina in Arizona is my idea of a thrill.

Your favorite brand extension?

Anything Rachel Ray — I mean why not ... get it while you’re hot. It’s the cook in me.

Your favorite brand?

Apple – they make appetizing products, if I can put it that way.

Favorite type of project?

Anything that is a challenge and outside my normal realm of experience.